Think Outside the Box Office

About the Book

The independent film community is a buzz with the collapse of the traditional independent film distribution model. No longer can filmmakers expect their films to be acquired and released in the cinema. Just as the digital revolution created a democratization of the means of production, a new hybrid approach to distribution has created a way for independent filmmakers to take control. This approach is not just DIY or Web based. It combines the best techniques from each distribution arena, old and new.

In writing this book I not only drew on my own experiences, but I spoke with countless filmmakers, distributors, publicists, web programmers, festival programmers and marketing experts to create this ultimate resource of up to the minute information.

I designed the book to be a daily resource as you go through the process of releasing your film. I guarantee it will become a trusted resource that will sit on your desk because it contains an incredible amount of information that you will go back to again and again.

The book is a break through step-by-step nuts and bolts guide to distributing and marketing a film. Each chapter addresses an essential aspect of a film's release and offers specific techniques so filmmakers can take control of their distribution and marketing destiny.

"Jon's book will change how you think about making and promoting your films and guide you into the future with your eyes open." Buzz McLaughlin, exec. producer, Either/Or

12% Discount, Bonus Gifts and Free Chapter Updates

Here are just a few of the topics covered in the 38 chapters of the book:

	Creating a unique distribution and marketing strategy for your film.
	Audience identification and targeting
	Negotiating split rights agreements for your film.
	Putting together your distribution and marketing team.
	Social networking - crowdsourcing and crowdfunding.
	Budgeting for distribution and marketing.
	Booking a conventional and unconventional theatrical release.
	Conventional and web marketing.
	How to sell DVDs with a distributor and on your own.
	Affiliate marketing and partnerships.
	Television, cable and VOD.
	How to DIY your digital rights.

I released my own film Bomb It using this new model of distribution. But there was no guide for me, I had to search out information from disparate sources. I knew that I was reinventing the wheel, but I had no choice. Part of the reason I wrote this book is because I wish I had had it before I released my film.

For the past year, I have appeared on numerous panels at film festivals around the world. Everywhere, filmmakers are hungry for information on how to distribute and market their films. No single resource exists that combines all of the knowledge and tools now available to them. Think Outside the Box Office now fills that void.

I want you to have this resource!

I have partnered with a number of companies (most of them discussed in the book) to bring you gifts and discounts on much of what you will need to set up your own distribution and marketing.

In addition to these bonus gifts, if you order today, you'll receive an additional 12% DISCOUNT and FREE CHAPTER UPDATES emailed automatically to you.

This has got to be an easy decision for you. But don't just take my word for it, here's what other filmmakers, critics and experts are saying about the book:

"A must read for anyone making a film or finishing a film in this fast changing landscape of independent film and distribution. I wish I had it 2 years ago. Reiss' book shows us how to take our film destiny into our own hands." Gus Roxburgh, Producer, Crips and Bloods: Made In America

"Written in a light conversational tone and beautifully organized over 354 pages, this book drills down to specifics that allows the reader to form an actionable strategy, and is destined to become required reading for all filmmakers." Content Now

"This is the book we've all been looking for and haven't found. Best 25 bucks I've spent in a long time." Sam Mestman, Producer

"Independent filmmakers can't afford to ignore this frank, insightful, B.S.-free guide to surviving the perilous jungle of distribution 2.0. Jon Reiss is one of a new breed of cartographers mapping this fast-changing world. If you don't know this stuff, you'd better learn it - fast." Stefan Forbes, Filmmaker

And now for chapter updates and bonus gifts...

Invest in just one copy of Think Outside the Box Office and as soon as you've ordered you'll have immediate access to all of the gifts listed below:

Exclusive Updates to the Book

Since the film distribution world changes so rapidly, I will be writing supplemental chapters to the book. The only way to receive them is to buy them from the site. In addition I will send you the relevant nuts and bolts oriented writing that I do for other publications in case you don't see them in print.

Bonus Gift 1 1 Free Ticket to any regular priced screening at the American Cinemateque, Los Angeles. The American Cinematheque is a non-profit, viewer-supported cultural organization dedicated exclusively to the public presentation of the Moving Picture in all its forms. The Cinematheque presents the best of film and video - ranging form the classics to the outer frontiers of the art form.

Bonus Gift 2 1 Free Ticket to any screening at CinemaSpeakeasy, Los Angeles. Cinema Speakeasy was started because good independent films are seldom seen in a group setting, because curation is the new black, because ideas need to be shared, and because socials are best served with a dollop of secrecy.

Bonus Gift 3 1 Free Ticket to any Range Life Entertainment Screening. Range Life Entertainment takes awesome movies, adds awesome parties, plus awesome filmmakers, and then tours them across America. Why? Because we can. And because we like movies. And because we like America. But mostly because we like you.

Bonus Gift 4 Internet Marketing for Filmmakers. Three Free Instructional Videos on how to market your film on the internet(plus a free article), courtesy of Marc Rosenbush and Internet Marketing for Filmmakers. Mark's method is featured in the book and the foundation for the book's marketing campaign.

Bonus Gift 5 $50 Off Neoflix Setup Fee. Normally $238 - Now $188. Neoflix is an integrated solution for hosted e-commerce shopping cart, order fulfillment, channel marketing, and customer service. Used by over 200 filmmakers and distributors, Neoflix facilitates sales to consumers, libraries, institutions, and companies in various. Starting is simple--with only a few days needed to setup your self-branded e-commerce store and begin selling DVDs and merchandise over the web.

Bonus Gift 6 $50 Off 4th Way Fulfillment Setup Fee. Normally $300 4th Way Fulfillment is a boutique, full-service, order processing, fulfillment and customer service operation. 4th Way brings several years of large-scale business experience to the each venture, implementing the "best of" these tried and true concepts for the company looking to outsource their entire back end operation.

Bonus Gift 7 $100 Off Distribber Startup Fee. Normally $1295 Distribber is a tool that provides filmmakers a way to place their films in the iTunes Store and retain 100% of their revenues -- the dominant revenue-generating marketplace for downloaded films.

Bonus Gift 8 $50 off Youreeeka! Set up fee normally $99. Yes, you have found it…..finally a way to successfully monetize video content online! Youreeeka is a pay per view digital content distribution platform that allows content owners to sell directly to their customers via the Internet in a safe, secure and instantaneous transaction!

Bonus Gift 9 Breakthrough Distribution. Since 2006, Breakthrough Distribution has assisted over 500 filmmakers maximize their revenue and distribution possibilities via hybrid distribution. Our services include authoring, replication, e-commerce/fulfillment, customer service as well as digital, home video, broadcast, educational and other channels.

Discount Price	Standard Price	Think Outside Price
$100 off 1,000 retail ready DVDs	$1,040	$940
$250 off 2,500 retail ready DVDs	$2,400	$2150
$400 off retail ready 5,000 DVDs	$4,250	$3,850

Retail ready DVDs include: glass master, DVD replication, cover wrap, standard Amaray case, assembly, poly wrap.

10% off authoring services.

Discounts based on standard pricing/ can't be combined with any other offers.

CLICK HERE TO ORDER Think Outside the Box Office FOR JUST $21.95 (12% off the cover price) AND RECEIVE YOUR BONUS GIFTS NOW!

As soon as you've completed your order you will be sent a thank you page with direction on how to have instant access to your bonus gifts.

About the Author

Jon Reiss is a critically acclaimed filmmaker who has produced and directed feature films, documentaries, shorts and music videos in a career that spans nearly 30 years. Named one of the "10 Digital Directors to Watch" by Daily Variety, Reiss also teaches in the Film Directing Program at the California Institute for the Arts.

Think Outside the Box Office is about connecting filmmakers with audiences and creating long-term relationships with them. It is about thinking outside the box in terms of form and content. It is about new storytelling techniques that make sense for new modes of distribution. It is about embracing the changes in our industry that are facing us all — and using them to spur new creativity.

My Goals for the Book

My first goal is that the ideas and opinions expressed in this book will cause you to think differently about how you can connect your film to its audience.

My second goal is that you will then use this book to create a strategy to make your film (and career) a success, whatever you define that success to be.

My third goal is that the book contains the practical advice necessary to put that strategy into practice.

My fourth goal is that this book will help you see how new forms of storytelling, distribution, and marketing can expand your creative horizons.

If you've read this far you know its worth $21.95.
Buy it now to take advantage of this special offer.